75 Years of Excellence.
This project presented the intricate world of industrial coatings, films, fabrication, and tubing at American Durafilm. Lenslight Media, through a collaboration with IntechMKT, embarked on a journey to capture the essence of these complex processes in a visually stunning and informative way. The final output included a Branded Film and several LinkedIn thought leadership videos that highlighted the technological sophistication and craftsmanship of American Durafilm.
Artistry meets fabrication
The production process was a blend of artistic vision and technical precision. It involved overcoming challenges such as our production crew wearing full PPE in the clean room while filming; capturing the nuances of industrial environments and coordinating with busy schedules. The team worked closely with Francesca Vavala from IntechMKT and the Durafilm team to ensure that the videos resonated with the brand identity and communicated the right message. The team’s dedication to perfection and detail is evident in the final products, which were meticulously crafted to showcase the unique aspects of American Durafilm's work.
Creative Direction
Producers:
Francesca Vavala . Ashly Bottoms . Jon Goodwin
Director of Photography:
Nami Assir
Assistant Camera
Rory Fisher
Editor & Colorist:
Nami Assir